So, you started your own YouTube channel but, obviously, you do have a question that, how to promote your YouTube channel for free? Right! Don’t worry.
You know it’s a problem with every you tuber that, the hardest part after creating a YouTube channel is to get the first thousand subscribers and how to get high views on YouTube. The fact is that it’s very difficult to get some initial traction on YouTube.
According to You Tube’s own data: 500 hours of videos uploaded on YouTube every single minute! Yes, it’s true.
So for your channel to stand out, you can’t just upload a bunch of videos and hope for the best! Instead, you should strategically promote every single video. So guys before I answer you all these questions like how to market your YouTube video?
You need to know some foundation of things. So, the first thing is you need to understand from where is your traffic actually coming from?
And from where you get those subscribers and views from? There are really two places where you should be focusing on,
[Source: Pixabay]
Suggested Traffic and Search Traffic
Now the suggested means your video is shown inside of any other channel video and that’s where people are discovering your first time.
Otherwise, you are getting found in search. If someone is searching for a particular topic your video is shown to them on YouTube.
These are the two main ways that you can get high views on YouTube and easily grow your YouTube channel.
Now I am going to tell you some top secrets that how to promote your YouTube channel for free. So, let’s get started!
The first secret I want to showcase to you that is,
You need to know some foundation of things. So, the first thing is you need to understand where is your traffic actually coming from?
And from where you get those subscribers and views from? There are really two places where you should be focusing on,
1] Promote YouTube channel on social Media
If you think about social media, people visits online community for to many reasons,
- To find there content and
- To get their questions answered
[Source: Google]
And your videos can help with both of these things. Add some original content for the discussion and create the video in that so that people can learn more.
Another very easy answer to the question of how to promote YouTube channel on social media? Is that publish your videos on the Facebook groups which are relevant to your topics?
[Source: Google]
Facebook is one of the largest community which can help your channel to get high views on YouTube.
Many times people ask a question that how to market your YouTube video? The best answer is social media. Social media like Facebook, Twitter, Instagram, etc. is a very simple way to market your YouTube channel.
You can promote on various social media channels but remember one thing that, promote your videos on relevant social media groups.
2] Start Collaboration
When first starting out you might think yourself that, why would anyone want to collaborate with me? Well, the answer is there are many other people in a thousand subscriber range who just want to collaborate with other interesting people.
But one truth I want to tell you that if you are creating more content you are much better than everyone else.
[Source: Freepik]
Even you have one single subscriber literally one!! Now collaboration is kind of like guest posting. But you can easily get high views on youtube with the help of this technique.
Instead of guest posting on another blog, your guest post on another channel. Now the key to successfully collaborate with someone is to pick someone a highly targeted specific pitch.
For e.g.
don’t say something generic like,
‘’Hey, I would like to collaborate with you. I think you would help my channel. What do you think?’’
Now this kind of pitching will not work at all. But when you send a pitch that emphasizes that what they get out of the collaboration? They are super likely to say yes!!
3] Traffic Hacking
Now the traffic hacking is something that often happens on channels like family vlog channel and also on big entertainment vlog channels. It’s basically using the same title over and over again.
So a lot of channels will work together to do this traffic hacking and they decide that one channel going to make a video on X topic and another should make a video on the same
day and they will grow all together on that day.
Now How it works?
If we play this video, the right side playlist shows one suggested video which is not from the same channel.
So the traffic coming to this video is automatically transferred to another video which is not from the same channel.
This is nothing but a traffic hacking technique. This helps to get high views on YouTube for your video. So that’s how your suggested strategy will work by creating the exact same title.
Also, you can use the concept of fill the holes. This means select the keyword which is having low volume and high traffic from the Goggle keyword planar and if the content available on that topic is old enough then there will be high chances to rank your videos on the first page of the same YouTube page. Also, there is a high possibility that the same video will rank on Google page as well.
4] Search Engine Optimization (SEO)
YouTube is owned by Google and YouTube also works as Google does! Then you have to remember when YouTube is first trying to decide what your video is about and tell the YouTube algorithm.
The SEO depends on what your title says, what is your description? What are the words that you are using in your videos?
All things are checked automatically. YouTube is a machine it’s kind of one algorithm. It’s always decided the right things to show the people.
[Source: Google]
So you have to understand how to use the YouTube algorithm for your videos. So you have to optimize your title, your description, and everything about the video. In this way, you can easily market your YouTube videos.
So the easiest way to do this is by go and look around other videos that are related to your niche.
If your video is about cooking, gardening, etc. Go and search these videos and look at these videos that what they have in their titles?
In description. The thing is that you don’t have to reinvent the wheel!! There are many people who have been doing this for years! So, just copy what they do in their channel.
4] Use Consistent Channel Branding:
When it comes to growing your YouTube channel branding is very important. Imagine if someone lands on your YouTube page and if it looks ugly unprofessional they probably not goanna subscribe.
[Source: Google]
But, if they see a channel that has a strong brand the customers much more likely to hit that subscribe button.
All you need to change is to use attractive thumbnails, colors, and good typography. The branding of your channel is the best answer to how to advertise my YouTube channel?
You should properly customize your thumbnail image of videos so that you can easily attract your audience. People also have doubts regarding
how to advertise my YouTube channel?
The answer is when you start to promote your channels on different platforms you will automatically get advertised.
5] Engage on YouTube Channels
The next thing is to engage on other channels or actually comment on their live streams and comment there.
One thing you need to observe is a lot of you tubers comment on relevant YouTube videos.
If you want to make a cooking channel then you have to subscribe to all major cooking channels and engage with people in comments.
If you are actually leaving helpful and relevant comments and you do also have other valuable content. Then it makes some sense to make comments and engage in the other YouTube channels.
6] Consistency
[Source: Google]
If you are passionate about creating videos and you are consistent enough to make at least two quality proven videos in a week.
Now, what I mean by proven, it means you take concepts that YouTube has proven to be successful and you recreate that content with your own concepts personality and passion.
What you need to do is, check the videos on your related niche which has high views and recreate the same content with your own personality. YouTube is just a massive aggregation machine.
[Source: Freepik]
So you don’t have to go out and invent new things. All you have to do is look at what is already popular and add your unique spin and unique twist. Then after a consistent period of time, you will be successful. Remember consistency is the only key!!!
How to increase watch time on YouTube?
The thing is that you cannot control your videos likes, watch time, and comments!! The only way to handle this is by creating the best quality content and start to solve problems.
This is a very important concept that you should start to figure out the problem concerning the audience and solve that problem. The more you solve problems, you will get high views on YouTube.
Conclusion
The article explains briefly how to promote your YouTube channel for free? In today’s competitive platform only creating a YouTube video is not sufficient at all.
You need to advertise the videos on regular basis to get high views on YouTube. So the article also explains to you how to advertise my YouTube channel?
The best thing about a blog is that reading of blog will clarify your doubts about how to promote YouTube channels on social media?
This is one of the best ways to get traffic on your YouTube channel from social media easily. The thing is that creating a YouTube channel and making videos is not sufficient enough to get more views, but to promote your videos consistently is the key to success.
I know this will take time but you need patience. Patience is the key!! If you started your own YouTube channel and unable to get views and subscribers?
Let me know in the comment below. I will resolve your issue and if necessary we will create a separate article on how to increase watch time on YouTube.
I hope you enjoyed the article.
Stay healthy stay safe.
Cheers…
Author Bio-
Tushar is a Digital marketer and a passionate Blogger. He helps business owners to increase their sales through the strategies of Online Marketing. He is also one of the Alumni of AADME.
