The Digital India Campaign started by PM Narendra Modiji in 2015 has already generated numerous digital-related jobs under the NEBPS scheme.
This initiative has boosted the level of awareness and interest in digital marketing careers.
Online digital marketing courses in India have seen a surge in demand.
This is because businesses have embraced online marketing and there is a growth in demand for certified digital marketers.
Most online Digital Marketing Courses in India have also started providing certificates.
Also, there has been a surge in demand for Online Digital Marketing Courses in India with internships.
Table of Content
- 1 Online Digital Marketing Courses in India with Certificates
- 2 Rising Demand for Online Digital Marketing Courses in India
- 3 Key factors to consider when choosing a Digital Marketing Course in India
- 4 Best Online Digital Marketing Courses in India
- 5 5 Best Online Digital Marketing Courses in India With Fees & Curriculum
- 6 1. Aadme
- 7 2. Digital Vidya
- 8 3. UpGrad
- 9 4. Simplilearn
- 10 5. NIIT Digital Marketing
- 11 FAQ Section
- 11.1 Which certifications are widely recognized in the industry?
- 11.2 How can certifications boost my career in digital marketing?
- 11.3 What prerequisites are required for enrolling in a online digital marketing courses in india?
- 11.4 How long does it typically take to complete a digital marketing course?
- 11.5 Can these online digital marketing courses in india be pursued alongside a full-time job?
- 11.6 What practical skills can I expect to gain from these courses?
- 12 Conclusion
Online Digital Marketing Courses in India with Certificates
There has been a demand for online digital marketing courses in India with certificates.
Certifications add credibility to your resume and employers like to prefer candidates with certifications.
Here are some reasons why there has been such an upward trend.
As per a report by the India Brand Equity Foundation, a 52% year-on-year increase is predicted for online advertising.
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IBEF encourages businesses to explore digital marketing. Businesses from various sectors are encouraged to explore
- video marketing
- influencer collaborations
- voice search optimization
- social commerce, and
- artificial intelligence
As companies started becoming aware of digital marketing this created a job market for digital marketers.
What this all translates to is a surge in the demand for digital marketers.
You can check this for yourself on sites like LinkedIn and other job portals.
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Rising Demand for Online Digital Marketing Courses in India
As more and more people want to learn digital marketing in India, there has been a noticeable surge in institutions and training for digital marketing.
Best Online digital marketing courses in India are after all subjective. What is best for one differs for someone else.
All said and done try and ensure the following criteria are met.
Focus on the content quality, teachers/guides, industry recognition, and whether they have internship offers.
Key factors to consider when choosing a Digital Marketing Course in India
The choice of an online course can significantly impact your career trajectory if you are choosing to pursue a digital marketing career in India.
To make an informed decision and set yourself on a path to success, consider the following aspects
- Check the Course Syllabus – Staying Ahead in a Dynamic Field
Ensure the digital marketing course you choose maintains an updated syllabus. The field is changing very quickly with trends and strategies that are evolving rapidly.
The curriculum has to reflect the latest industry developments to equip you with relevant and practical skills, setting you apart in the competitive digital landscape.
- Career Objectives – Aligning Your Path with Professional Growth
Evaluate if the course aligns with your career goals and aspirations. Can it enhance your current role or open doors to new opportunities?
It would be better to look for courses that offer a clear roadmap to career advancement.
This will help you have clarity in your professional journey.
You can consider seeking advice from professionals in the field or alumni of the course to gain insights into its real-world impact.
- Time Commitment – Ensuring Flexibility and Seamless Integration
Learning digital marketing takes time and effort. Learning is not the only goal, mastery should be the aim.
If you cannot invest time then it is of no use.
Check the flexibility of the course timings to ensure compatibility with your schedule.
Understanding the duration of each lecture and the overall time required to complete the course is crucial.
This not only ensures that you can effectively manage your learning alongside other commitments but also contributes to a more seamless integration of the course into your routine.
Faculty Expertise- Learning from Industry Insiders is important
You need to opt for courses where instructors boast industry expertise and real-world experience.
There are many benefits when you choose courses with faculty who are offering such services.
Faculty members with hands-on involvement in the digital marketing field can offer practical insights, share relevant case studies, and provide a deeper understanding of the nuances of the industry.
Their guidance can significantly enrich your learning experience and offer valuable perspectives.
Best Online Digital Marketing Courses in India
Based on the criteria specified above Aadme is one institute that fulfills all of them, above and beyond the requirements.
The hands-on approach, live classes with assignments, question and answer sessions, and any time support offered by Aadme make it a very up-to-date and market-oriented course.
The best part is the course keeps updating as digital marketing technologies evolve.
Course Provider | Content Quality | Internship | Mentorship |
Aadme | High | Yes | Yes |
Digital Vidya | Good | Yes | Yes |
UpGrad | Good | Yes | Yes |
Simplilearn | Good | Optional | Limited |
NIIT Digital Marketing | Good | Yes | Yes |
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5 Best Online Digital Marketing Courses in India With Fees & Curriculum
1. Aadme
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Aadme is a Digital Marketing Institute based out of Bengaluru. 15+ years of experience, with over 50K students Aadme is one of the well-known Online Digital Marketing Institutes in Bangalore.
Aadme is perhaps the only training institute that teaches you marketing skills. You not only learn digital marketing, but you also learn how to set up a digital marketing agency or become a freelancer.
You are taught the core skills of marketing such as walking into a prospect office and pitching your business. You are given tips on what to wear for an interview or when you meet a client.
You are taught cold calling, lead generation, and verbal and non-verbal communication.
This course makes you well-equipped for the real world. You learn to emerge out of your shell as a well-rounded marketer.
- Content Quality: High-quality content is a highlight, covering the latest industry trends and tools.
- Internship: Offers internship opportunities, providing practical experience to students.
- Mentorship: Strong mentorship program with experienced professionals guiding students.
- Fees: Variable fees based on the chosen course, ensuring flexibility for learners.
- Industry Recognition: Aadme has a strong industry presence and is recognized for producing skilled professionals.
Course Syllabus
- Leadership 1 – Go-To-Market & Business Fundamental Leadership
- Leadership 2 – Brand Building & Advanced Social Media Selling
- Leadership 3 – SEO in-Depth For Marketing Leaders
- Leadership 4 – E-Commerce Marketing In-depth
- Leadership 5 – Paid Advertisement & Marketing Automation Leadership
- Leadership 6 – Agency & Entrepreneurship Mastery
- Leadership 7 – Business Growth Hacking
- Leadership 8 – Webinar Leadership
- Leadership 9 – Personal Branding
- Leadership 10 – Copy Writing Mastery
Reviews & Testimonials
Marketing Manager
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Fresher
Media Activation Executive
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Fresher
Digital Marketing Expert
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Fresher
Digital Marketing Manager
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Agency Owner (Digital Affluent)
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Agency Owner (Nezler Technologies)
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Contact Details
Aadme Consulting And Coaching Pvt Ltd,
No 334 27th Main Hsr Sector-2 Bengaluru 560102
Website: https://aadme.co/
Phone: +91 8548846108
Email: support.aadme@aadme.co
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2. Digital Vidya
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Online digital marketing course in india offered by Digital Vidya spans 4 to 7 months.
The course teaches the core skills required for transitioning into a digital marketing career.
- Content Quality: Good content that covers essential aspects of digital marketing.
- Internship: Provides internship opportunities to enhance practical skills.
- Mentorship: Offers mentorship programs for students to receive guidance from experts.
- Fees: Priced at 55,000 INR + 18% GST
- Industry Recognition: Well-recognized in the industry, boosting credibility.
- Alumni Reviews: Positive reviews affirm the course’s effectiveness.
Course Syllabus
- SEO
- SEM
- SMM
- Email Marketing
- Inbound Marketing
- Web Analytics
- Facebook Marketing
- Integrated Digital Marketing
- Affiliate Marketing
Contact Details
Digital Vidya, Gurgaon Unit No. 304 – B, 3rd Floor, JMD Regent Plaza, MG Road, Gurugram, Haryana – 122001
Email: info@digitalvidya.com
Phone: +91-8010033033
3. UpGrad
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Upgrad has an Advanced Course in Digital Marketing and Communication.
- Content Quality: Excellent content, covering advanced topics with industry relevance.
- Internship: Includes internship opportunities to apply theoretical knowledge in real-world scenarios.
- Mentorship: Strong mentorship support from industry experts.
- Fees: Priced at 1,13,000 INR + 18% GST
- Industry Recognition: Respected in the industry, contributing to the credibility of the certification.
- Alumni Reviews: Positive feedback from alumni underscores the course’s impact.
Course Syllabus
- Fundamentals of Marketing: Journey from Traditional Marketing to Digital Marketing
- Digital Marketing Metrics and Channels
- Designing a Web Presence
- Social Media Marketing
- Search Engine Optimisation (SEO)
- Blog Creation Project ( WordPress)
- Social Media Marketing Live Project ( Facebook Ads Manager)
- Search Engine Marketing (SEM)
- Programmatic & Display Advertising
- Content Marketing
- User Nurturing
- Case Studies: 5 case studies across tracks on leading brands in Healthcare, Clothing, Finance, E-commerce, Banking and Transportation
- Google Ads Search Campaign ( Google Ads Manager)
- Email Marketing Live Project ( Get Response)
- Web Analytics
- Defining a Robust Digital Marketing Strategy
- Planning DM Resources (Agency/Team)
- Web Analytics Live Project (Google Analytics 4)
- e-Commerce Bootcamp
- Capstone Project
Contact Details
Phone: +65-6232-6730
Email: query@upgrad.com
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4. Simplilearn
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Simplilearn offers a Digital Marketing Specialist course as well as a Post Graduate Program in Digital Marketing.
The course duration is 8 months. Fees range based on how good you are at haggling.
You can expect a fee from 50 K upwards.
- Content Quality: Good content, though not as extensive as some competitors.
- Internship: Optional internship, providing flexibility to students.
- Mentorship: Limited mentorship compared to other courses.
- Fees: Priced at ₹50,000, it differs from student to student
- Industry Recognition: Widely recognized, contributing to the course’s credibility.
- Alumni Reviews: Mixed reviews, indicating varying experiences among alumni.
Course Syllabus
- Website Creation
- Behavioral Marketing
- Keyword Research
- Search Engine Optimization
- Search Engine Marketing
- Campaign Management
- Social Media Marketing
- Mobile Marketing
- Content Marketing
- Content Strategy
- Strategies for Paid Campaigns
- Analytics ROI amp Evaluation
- AI Automation and Emerging Technology
- Gen Artificial Intelligence AI Tools
Contact Details
Simplilearn Solutions Pvt Ltd.
NALANDA 53/1 C, Manoj Arcade, 24th Main Rd, Sector 2, HSR Layout, Bengaluru – 560102, Karnataka, India.
Phone: 1800-212-7688
5. NIIT Digital Marketing
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NIIT has two courses – the Professional Digital Marketing Program with a fee of INR 60K and the Digital Marketing Program with AI priced at INR 76,700.
- Content Quality: High-quality content that aligns with industry standards.
- Internship: Offers internship opportunities for hands-on experience.
- Mentorship: Strong mentorship support from experienced professionals.
- Fees: Variable fees based on the chosen course, ensuring flexibility for learners.
- Industry Recognition: Established brand in education, adding credibility to the certification.
- Alumni Reviews: Positive reviews affirm the course’s effectiveness.
Course Syllabus
- SEO Optimization (Both On Page And Off Page)
- ROI Optimization
- Website Building
- Social Media Marketing
- Influencer Marketing
- Digital Advertising
- Google Advertising Ecosystem
- Connected TV Advertising
- Programmatic Advertising
- Google Analytics
- Email Marketing
- Mastering The Amazon Marketplace
Contact Details
Email: careercourses@niit.com
Phone: +1 800 3000 6448
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FAQ Section
Which certifications are widely recognized in the industry?
Apart from the certification provided by your online digital marketing course provider here are a few to consider. Google Analytics Certification, Facebook Blueprint Certification, HubSpot Certifications (Content Marketing, Inbound Marketing), Google Garage’s Fundamentals of Digital Marketing and Online Marketing Certified Professional (OMCP).
How can certifications boost my career in digital marketing?
Certifications show that you are updated with industry trends and have the necessary expertise. You will be able to expand to many more jobs since you are certified.
What prerequisites are required for enrolling in a online digital marketing courses in india?
You need basic computer skills, you also need to apply after the 12th. Verbal and communication skills will be extremely beneficial for such courses.
How long does it typically take to complete a digital marketing course?
Online digital marketing courses in india can range from 2 months to 2 years. It all depends on the institute. If the course is an in-depth one, you can expect it to extend for a few more weeks.
Can these online digital marketing courses in india be pursued alongside a full-time job?
Yes, most of these are online, and depending on the institution you can select a batch that complements your work schedule.
What practical skills can I expect to gain from these courses?
From these online digital marketing courses in india, you will learn how to become an experienced digital marketer. You will work on projects and assignments that will give you the confidence to take up your projects going forward.
Conclusion
In this article, we have conducted a deep dive into the online marketing courses in India and assessed a few popular ones.
There are many more that are offered in the various cities and towns in India which this does not cover.
As the demand increases the offerings are also going to increase.
While looking for a good online digital marketing course you need to check the credibility of the institution, faculty experience, the testimonials and the reviews they have gotten, and also the curriculum.
Selecting the right online digital marketing course is an investment in your future.
The knowledge and skills gained will not only enhance your professional capabilities but also position you as a valuable asset in the digital realm.
By carefully considering the course syllabus, aligning it with your career objectives, managing time commitments, and learning from experienced faculty, you can embark on a learning journey that propels your digital marketing career to new heights.
Remember, the right choice today can lead to unparalleled opportunities tomorrow.
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