Top 10 Best Online Digital Marketing Courses With Curriculum [Free and Paid Both]

Digital marketing is no longer an option; it’s a necessity in today’s competitive digital world. You can be anything from a student or a working professional to a freelancer or entrepreneur; digital marketing is essential to learn if you want to build and establish something online.

But, with so many best online digital marketing courses available, which one should you choose to learn digital marketing? 

In this guide, we have explained the top 10 best online digital marketing courses with their benefits, fees, duration, and how much learning potential there is in the field of digital marketing.

We tried to cover everything to help you find the top 10 best online digital marketing courses in 2024.

Whether you’re a beginner, aka student, or a seasoned working professional looking to sharpen your skills, this guide will help you choose the best online digital marketing courses.

Why Choose Online Digital Marketing Courses?

• Flexible and Easily Accessible

The biggest benefits of choosing online digital marketing courses are their flexibility and accessibility.

You can have access to these online marketing courses from anywhere and learn them at any time and at your own pace.

You have the option to learn it while doing a full-time job or having other responsibilities like having a college degree or doing a part-time job or business.

Online marketing courses can fit into your busy schedule.

• Real-time Industry-Relevant Curriculum

The best digital marketing courses regularly update their curriculum and syllabus so that their students always learn what’s best and trending in the industry.

They make sure that with basic, you get the knowledge of all of the current information related to digital marketing, like new digital marketing tools, AI integration, and the most demanding skill among all skills of digital marketing.

It helps the student establish their career faster than ever in digital marketing.

• Cost-Effective

Most top online digital marketing courses are more affordable than offline or in-person courses. Plus, they offer many certifications and live projects to help you learn and apply your knowledge in real-time.

And more certificates help you to grab a job faster than others. 

Many top online digital marketing institutes, like AADME, offer easy EMI options and scholarship offers with their 4.5 months of digital marketing course to make it affordable for students and working professionals who want to switch jobs because they are earning less. 

Keys to Consider While Choosing an Online Best Digital Marketing Course

As we both know you are new to this field, so choosing the best online digital marketing courses available on the internet can be a bit difficult for you. So, we brought you some of the key factors or features to help you choose the best online digital marketing courses.

1. Certification

Every institute offers certificates, but some of them offer from reputed platforms like Google, Hubspot, or their tie-up university, which can help you get a job faster.

As these certificates always have value in the field of digital marketing.

So, always check how many certificates they are providing with their online digital marketing course and are these certificates world something.

Look for two to five institutes and compare their certification.

Also Read: Top 5 Digital Marketing Courses After 12th with Fees, Curriculum and Contact Details [Updated]

2. Course Curriculum and Institute Specialization

Every digital marketing course offered by any online digital marketing platform will have a different curriculum.

So, make sure to choose the one that aligns with your career or skills and gives you more benefits than others.

To compare between curriculums, look at which skills are they more focused on in their course module and what’s their specialization.

Some platforms offer SEO-oriented courses, while others are more focused on social media marketing or PPC advertising.

3. Reputation and Reviews

Before enrolling in any type of online digital marketing course, check their reviews on their websites and Google and watch or read the testimonials from their past students.

Courses or online digital marketing institutes with higher ratings and positive feedback will be reliable to take an online digital marketing course.

4. Price vs. Value

Some institutes might charge higher, but they also provide value to make up for that money. So, always compare the prices of the courses from different institutes.

Sometimes less-priced or free courses are good for digital marketing introduction, but paid courses offer more in-depth knowledge with their additional benefits like job assistance, an internship, and 100+ AI tools training like AADME.

You can check out their: 4.5-Month Digital Marketing Course Program

5. Faculty Experience

Check out the faculty of platforms and who their best trainer is. As AADME has, Alok Badatia. He has 15+ years of experience in the field of digital marketing.

And are they industry experts with real-time experience?

Learning from someone who already has industry experience, who can assist you with live projects as well as assist you in establishing your career or business, can help you in many manners.

Top 10 Best Online Digital Marketing Courses

Now that we have explained why you should take an online digital marketing course and its benefits, it’s time to know about the top 10 best online digital marketing courses with their course modules aka curriculum, certificates they provide, and the cost of each course.

Also Read: Top 5 Online Digital Marketing Courses for Working Professionals With Curriculum & Course Duration

Here are the top 10 best online digital marketing courses:

Rank #1: Online Digital Marketing Courses 

Aadme

AADME is one of the best online digital marketing course providers, as they are only focused on digital marketing, which makes them stand ahead and out of any other online digital marketing course provider.

Their main focus is to teach students, freelancers, and business owners who want to implement digital marketing into their businesses, along with working professionals who are looking to sharpen their skills for a better future. 

According to the Nationwide Award, AADME was chosen as the most trusted digital marketing learning platform for 2023, and they have been mentioned as Asia’s no. 1 AI-based digital marketing course platform, where they offer skills that help you in the real world, like a paid internship and work experience letter for working on their live projects during the internship. 

Their 4.5-month digital marketing course is considered to be the best online digital marketing course, as it’s not just about digital marketing basics, they teach you how to build a business out of it or start your agency.

Their course module contains digital marketing skills and tools teaching, while the other half contains a leadership module to teach you how to become a leader aka a business owner of a digital marketing agency.

To cover all that, their course module has 10 leadership modules, not just a digital marketing skills module.

Their best trainer and mentor is Mr. Alok Badatia, who has 15+ years of experience in the digital marketing field, and he solely owns 100k+ subscribers on YouTube.

He contributes to teaching, mentoring students, and taking special or doubt classes on weekends to introduce new tools or solve any queries. 

AADME’s Course Feature: 

Lifetime LMS access:

AADME offers access to their learning material for a lifetime, in case you need it to revise the basics in your future job or to clear any other doubts about digital marketing.

You can access it anytime and from anywhere, as it is online and always available.

This is the main benefit of taking an online digital marketing course from the best digital marketing institute like AADME rather than offline.

But still, if you are interested in taking offline classes, AADME provides offline classes as well; feel free to contact us at – (Contact US form)

Paid Internship:

AADME offers a paid internship program after their course completion, so there is no need to worry about wandering for an internship.

It will be a paid internship, so you won’t regret your internship time, and you will get to work on live projects.

They offer a work experience certificate along with an internship certificate; you can choose which one you are interested in.

Job Assistance:

Getting a job is always the question after doing a course, so here at AADME, we offer job assistance, which includes resume building, mock interviews, and other aspects to prepare you for your first or new job.

You will get full assistance from our mentor, Alok Badatia, as well as from other faculty on how to find a job in the digital marketing field.

100+ AI Tools Training:

At AADME, we don’t just teach about tools of digital marketing like Google Keyword Planner, SEMrush, Ahrefs, or Google Ads; we also teach their newer format with AI integration and how you can use AI integration and other AI tools for online digital marketing and become the most successful digital marketer in the current age. 

Easy EMI and Scholarship:

This is for you if you are going through any financial issues but still want to learn digital marketing.

AADME offers an easy EMI option for students who have that kind of issue, and they offer scholarships as well for brighter students to help them achieve success. 

Other features and Benefits:

You can check their 4.5-Month Digital Marketing Course Program to know about more features and benefits, as they offer several other benefits as well. 

Course Module:

Their curriculum consists of digital marketing skills teaching and training as well as leadership teaching and training to help you get success in both sectors: job sector and business sector.

Their course module, aka curriculum:

• Leadership 1: Go-To-Market & Business Fundamental Leadership
• Leadership 2: Brand Building & Advanced Social Media Selling
• Leadership 3: SEO in-Depth For Marketing Leaders
• Leadership 4: E-Commerce Marketing in-depth
• Leadership 5: Paid Advertisement & Marketing Automation Leadership
• Leadership 6: Agency & Entrepreneurship Mastery
• Leadership 7: Business Growth Hacking
• Leadership 8: Webinar Leadership
• Leadership 9: Personal Branding
• Leadership 10: Copywriting Mastery

Course Duration and Fees:

4.5 months, and for fees Contact us 

Platform	AADME: A digital Marketing Institute for Online and Offline batches
Course Duration	4.5 Months
Cost	Contact Us for fees
Free Trial Class	Yes, Book a Free Trial Class
Certificate	AADME Institute certificate for digital marketing course completion along with Google, Hubspot, and many others certificates.
Contact Information	Website: https://aadme.co/Phone: +91 8548846108

Also Read: Top 10 Digital Marketing Courses in Indore Including Course Details, Duration & Syllabus

Rank #2 Online Digital Marketing Courses

Google Digital Marketing & E-commerce Certification

Google offers a digital marketing and e-commerce certification that includes the basics of digital marketing and how you can implement those skills in your e-commerce business.

It’s for beginners who are interested in learning digital marketing but have no idea what it is or how it works.

Certificate Curriculum:

• Foundations of digital marketing and e-commerce
• Attract and engage customers through digital marketing
• Content marketing
• Email marketing
• Marketing analytics and measurement
• Build, launch, and manage e-commerce stores
• Develop and maintain customer loyalty online

Platform offered by	Google in partnership with Coursera
Course Duration	6 Months
Cost	Free (might be a paid Coursera subscription)
Certificate	Yes, accredited by Google
Contact Information	Google Digital Marketing & E-commerce Certificate

Rank #3 Online Digital Marketing Courses

HubSpot Academy’s Digital Marketing Certification

Hubspot also offers free digital marketing courses, which are for beginner students and small business owners who are looking for an introduction to digital marketing and want to implement digital marketing in their business or career. 

You will learn digital marketing strategies, how to optimize websites and build your presence through email, social media, and advertising strategies.

Course Details:

• Contact Management
• Content Marketing
• Email Marketing
• Lead Generation
• Search Engine Optimization
• Social Media
• Inbound Marketing
• Reporting & Performance

Platform offered by	Hubspot Academy
Course Duration	6 Hours (9 lessons only)
Cost	Free (might include a paid Hubspot subscription)
Certificate	Hubspot Academy Certificate
Contact information	Hubspot Digital Marketing Certification Course

Rank #4 Online Digital Marketing Courses

Simplilearn’s Digital Marketing Specialist Master’s Program

Simplilearn offers a digital marketing specialist course that contains basic digital marketing skills knowledge, plus 10+ case studies, 35+ industry tools, and 20+ projects.

Their official partner is Meta in this course, and it’s a total online digital marketing course. 

Skills covered: 

• Website Creation
• Keyword Research
• Search Engine Optimization
• Search Engine Marketing
• Campaign Management
• Social Media Marketing
• Mobile Marketing
• Content Marketing
• Content Strategy
• Strategies for Paid Campaigns
• Analytics ROI
• Gen Artificial Intelligence AI Tools

Platform Offered By	Simplilearn
Course Duration	8 Months
Cost	54,000/- INR
Certificate	Simplilearn Digital Marketing Specialist
Contact Information	Digital Marketing Specialist Course Tollfree No. – 1800-212-7688

Rank #5 Online Digital Marketing Courses

Udemy’s Complete Digital Marketing Course

Udemy offers a complete digital marketing course that covers all basic digital marketing skills like SEO, SMO, email marketing, and many more.

It’s a 20+ hour course suitable for students and small business owners, whether they are into digital products, physical products, services, B2B, or B2C.

This course contains projects, checklists, and actionable lectures.

Course Content:

• Market Research
• 1 Website Creation
• Email Marketing
• Copywriting
• SEO (Search Engine Optimization)
• YouTube Marketing
• Social Media Marketing 
• Linkedin Marketing
• App Marketing
• Advertising and Analytics 

Platform Offered By	Udemy
Course Duration	22.5 Hours
Cost	3,699/- INR (often provide discounts)
Certificate	Udemy Certificate
Contact Information	Complete Digital Marketing Course

Rank #6 Online Digital Marketing Courses

LinkedIn Learning’s Become a Digital Marketing Specialist

LinkedIn Learning’s digital marketing specialist course is a kind of foundation course for digital marketing beginners, which contains everything from SEO to analytics with relevant marketing assets. 

LinkedIn offers a total of 9 courses to become a successful and complete digital marketer within this program, 10 hours of each course.

Course Offer:

• Digital Marketing Foundations
• Marketing Foundations
• SEO
• Social Media Marketing
• Content Marketing
• Email and Newsletter Marketing
• Analytics
• E-commerce
• Customer Decision Journey 

Platform Offered By	LinkedIn Learning
Course Duration	10 hour/skill
Cost	N/A
Certificate	LinkedIn Learning Certificate
Contact Information	Advance as a Digital Marketing Specialist

Also Read: 5 Best Online Digital Marketing Courses in India With Fees & Curriculum

Rank #7 Online Digital Marketing Courses

Simplilearn’s Postgraduate Program in Digital Marketing (Purdue University)

Purdue University, a part of Simplilearn, offers a postgraduate program in digital marketing that teaches you how to create and promote your websites through live interactive learning.

Their course also contains Stukent Simulation, 20+ projects, ChatGPT, and other tool training with 10+ study cases. Meta and Stukent are their official partners. 

It is ideal for those who are looking to advance their skills and are serious about learning online digital marketing. 

Course Path:

• Introduction of Digital Marketing
• Website Creation
• SEO and SEM
•  Social Media Marketing
• Email Marketing
• Mobile Marketing
• Content Marketing
• Paid Campaign Strategy
• Analytics and ROI
• AI and Automation
• Affiliate Marketing
• Blogging and E-commerce Marketing

Platform Offered By	Purdue University (Simplilearn)
Course Duration	8 Months
Cost	1,01,999/- INR
Certificate	Purdue University (Simplilearn) Certificate, Meta Blueprint Certificate
Contact Information	Postgraduate program in digital marketing

Rank #8 Online Digital Marketing Courses

UpGrad’s Advanced Certificate in Digital Marketing and Communication

In their digital marketing course, UpGrad offers 5 specializations for customer learning, 12+ live projects, 80+ digital marketing tools access, along with all the basics of digital marketing.

They offer 2 to 3 certificates within this course, from Meta, Social Panga, and Clevertap University. 

Their course is for students, traditional marketers, business owners, working professionals, and freelancers. 

Course Skills:

• Customer Centricity
• Generative AI in digital marketing
• Social Media Marketing
• Content Marketing
• Search and Display advertising
• Search Engine Optimisation
• Email Marketing
• Web Analytics
• Integrated Marketing Strategy

Platform Offered By	UpGrad
Course Duration	7 months
Cost	1,19,000/- INR (EMI starts from 3,067/- INR)
Certificate	MICA and UpGrad, Social Panga Immersion, Meta’s digital marketing associate certificate exam, Clevertap University
Contact Information	Advanced Certificate in Digital Marketing and Communication Tollfree No. – 1800 210 2020

Rank #9 Online Digital Marketing Courses

Great Learning’s Postgraduate Program in Strategic Digital Marketing

It’s a collaboration program with Meta Blueprint that contains all digital marketing skills modules along with career assistance.

It’s mainly for working professionals and for those who are looking for advanced digital marketing skills.

They provide job assistance, 1:1 industry interactions, resume, and LinkedIn profile reviews, mock interviews, and online portfolio assessments.

Course Curriculum:

• Digital Marketing Foundations
• Building Digital Footprint
• Performance Marketing (Social Media, Email, and Affiliate)
• SEO and Mobile Marketing
• Analytics 
• Campaign Management 
• Capstone Project
• Google Ads

Platform Offered By	Great Learning
Course Duration	6 Months
Cost	1,25,000/- INR + GST
Certificate	Postgraduate program in strategic digital marketing, Great Leaks Executive Learning
Contact Information	Postgraduate program in strategic digital marketing

Rank #10 Online Digital Marketing Courses

IntelliPaat’s Digital Marketing Course in Collaboration with IIT Roorkee

Intellipaat offers a digital marketing course in collaboration with IIT Roorkee’s innovation hub, iHub, that offers learning digital marketing from IIT faculty, master SEO, paid marketing, analytics, and generative AI.

They offer placement assistance upon course completion.

It’s a 6-month long course with 43 hours of self-paced learning. The course contains 50+ live sessions across 6 months, and Intellipaat also offers 24/7 support with mentor support. 

Course Syllabus:

• SEO
• Principal of Marketing
• Branding Marketing
• Marketing Analytics
• Social Media Optimization
• Video Marketing 
• Affiliate Marketing
• Job Assistance

Platform Offered By	Intellipaat in collaboration with IIT Roorkee
Course Duration	6 Months
Cost	75,012/- INR (EMI starts from 5000/- INR)
Certificate	iHub DivyaSampark (an innovation of IIT Roorkee), Hubspot certificate, Google Adwords certificate
Contact Information	iHub Digital Marketing Course

Which Course is Best for Different Types of Learners?

Now we have mentioned all the top 10 online digital marketing courses.

But with all those options, you might be confused about which one you should choose according to your skill level and financial level.

Here is how we have categorized the course:

Also Read: Top 10 Digital Marketing Courses in Haryana with Course Fees [2024]

Beginners:

HubSpot Academy’s Digital Marketing Certification and Google Digital Marketing & E-commerce Certification are great if you are a beginner as they offer these courses for free.

And these two courses will be beneficial for your entry-level education in digital marketing. You can take these courses if you are a student or a fresher in online digital marketing. 

Or you can learn the basics of digital marketing from AADME’s website blog – Digital Marketing Fundamentals   

Intermediate Learners:

If you are already introduced to digital marketing, consider taking AADME’s free trial class to check if their platform is best for learning digital marketing.

They are one of the best online digital marketing institutes. You can do their level 1 program without any advanced teaching like agency building.

Or you can take Udemy’s Complete Digital Marketing Course and Intelipaat’s Course which offers the basics of digital marketing. 

Advanced Professionals:

AADME’s 4.5-month Digital Marketing Course is the best for working professionals, business owners, and freelancers who are looking to sharpen their skills as advanced professionals in digital marketing.

They offer 10 modules that cover all skills of digital marketing as well as how you can build your own business by applying all digital marketing skills. If you are looking for an advanced digital marketing course, then AADME’s 4.5-month Digital Marketing Course is for you.

Can You Learn Digital Marketing for Free?

Yes! Many reputable platforms offer free digital marketing courses like HubSpot Academy and Google, as they provide free options to learn and get introduced to digital marketing at the beginner level.

However, we would recommend a paid program from a reputed platform like AADME to go in-depth with digital marketing with live project training and an internship.

AADME offers lifetime mentorship as well as placement assistance to start your career.

Career Opportunities After Completing a Digital Marketing Course

Completing a digital marketing course can open various job opportunities in different fields and industries. 

These are a few main career opportunities with their starting salary range according to Google:

Career opportunities	Salary Range
SEO Specialist	3-5 lakhs
Content Marketing Strategist	3-4 lakhs
Social Media Manager	3-4 lakhs
Email Marketing Specialist	3-4 lakhs
Digital Marketing Manager	5-7 lakhs

Conclusion:

Choosing the right online digital marketing course is a tough job to do for professionals, business owners, and students.

You have to choose the right and best course to invest your resources like time and money, so the course should be a quality program that covers all the essential skills and knowledge to become a successful digital marketer. 

AADME’s digital marketing courses stand out as one of the best online digital marketing courses available right now.

Their practical approach and lifetime mentorship make the course more beneficial for their students with their paid job internship and job assistance.   

By selecting a course like AADME, you’re not only investing in your education but also establishing your career with the tools in digital marketing. 

So, take a deep breath consider enrolling in AADME, and give a start to your journey toward becoming a proficient digital marketing professional.

FAQs

Q. Can I do a digital marketing course online?

Yes, there are various digital marketing courses available online, as we mentioned above in this article. They all range from free introductory courses to advanced programs offered by reputed platforms like AADME.

Q. Which website is best for online digital marketing courses? 

AADME is one of the best online digital marketing course providers, as they offer many things in their courses. Still, some other platforms offer basic digital marketing skills or courses like Coursera, Udemy, HubSpot Academy, and Simplilearn, each offering courses for different levels of expertise.